Urban Trek Marketing

Urban Trek Cover

Client: Urban Trek   |   Role: Visual Designer

Urban Trek is a contemporary apparel and skatewear brand. This project involved building an identity through cohesive marketing material including posters, apparel tags, and digital ads for social campaigns.

Apparel Design

Custom mockups for t-shirts, hoodies, and jackets highlighting bold, gritty type and limited color palettes to reflect urban street culture.

Merchandise & Tags

Branded tags and labels designed with minimal black and gold styling, attached to each apparel piece for consistent branding and premium feel.

Digital Advertisements

Designed static and animated ads for Instagram and web banners targeting youth lifestyle and skateboarding subculture, using moody tones and kinetic typography.